Baby Week Leeds – Communication Plan 2021

Baby Week Leeds is back for the sixth year and the theme for this year is ‘Strengths and Struggles’. Before the week commences on 15 November 2021 we’d like to share, promote these key messages around the best start and why BABIES, MATERNITY & EARLY YEARS need to be celebrated and promoted!

If you are running an event between 15 – 21 November 2021 aimed at professionals in children, families and healthcare, parents and carers, under 5’s you may want to add our logo and promote via our website.


Please use our logos below. Right click on image and click ‘save image as’. If you need a version for professional design or are planning to run Baby Week in your region and would like a personalised logo and toolkit, email us on

Baby Week Leeds 2021 Event Poster

Key Communication Messages / Graphics

Baby Week Leeds celebrates its sixth year with the theme of ‘Strengths and Struggles’ and invites you to a week-long programme of both digital webinars and face to face events for parents, carers, families and professionals. Baby Week Leeds’ success is grounded in its strong city-wide partnership approach from across all sectors. Please download and share these key messages as well as services on social media and #BabyWeekLeeds and / or #BabyWeek2021.

The week-long programme will commence on 15 November. From free baby-friendly film screenings to sensory and messy play and toddler taster classes, there are lots of exciting events planned. Baby Week are also running several Baby First Aid courses free for parents and carers in Leeds. There will also be a free half-day conference for professionals focused on the best start, mental health, attachment, and the exciting developments of the brain in a baby. To find out more about this and other events taking place and to book your place on the webinar, visit the Baby Week Leeds website:


Baby Week Leeds launched in September 2016 and is an initiative aimed at bringing sectors and services together to promote the best start in life. Baby Week was inspired by a research visit to Canela (Brazil) by Churchill fellow Lucy Potter (Founder) in 2014 and this led to Leeds hosting the first English-speaking week. It aims to raise awareness of services that advocate for early intervention, existing support available and brings sectors together to promote all things maternity, early years and wellbeing. Baby Week Leeds is supported by Child Friendly Leeds, Leeds City Council, NHS Leeds Clinical Commissioning Groups, Leeds Teaching Hospitals and Leeds Community Healthcare and is now a UK registered charity (Charity number 1178324) sharing the initiative across UK. This year it has also been sponsored by Leeds Bid and Leeds Community Foundation. In addition, there are two more Baby Weeks taking place across England in November 2021.